ZYLOWARE – FROM PRODUCT TO E-COMMERCE SITE

Zyloware approached OCTO to help launch a completely new SHAQ product line. OCTO’s expertise in building cohesive brand strategies tightly connects the development of physical products with digital experiences., a process that led to a successful re-imagination for the SHAQ Eye Gear product line. OCTO delivered a fashion-forward, unique collection of performance and protective eyewear for the SHAQ brand, from research in trends and fashion to product conceptualization, refinement, and engineering to manufacturing support.

In addition to driving the product engineering and styling evolution, OCTO designed and developed the e-commerce site from start to finish – creating style guides, UX/UI design, UX/UI development, SEO strategy, and e-commerce back end development to ensure an engaging, on-brand experience for their customer.